RETHINK Tailoring & Sewing Lounge (located at 3449 Bloomington Ave, Minneapolis, MN) is a social enterprise with the mission to keep as many garments out of the landfills as possible. Here’s how we do it:

If you would like to join our waitlist to have preloved garments (1 year or older) from your closet upcycled, updated, let out, etc. email info@rethinktailoring.com about your project to join the list! We will email you when it’s your turn, and if you already had a taken care of elsewhere, no worries! In the meantime, you can also join our email list.
*Please no walk-ins for repairs or tailoring.

Our Story:

In the summer of 2019, after noticing a large surge in interest of those wanting to learn to sew, owner Kristen McCoy knew it was time to expand RETHINK into a storefront where she could teach others what she does. There is only so much one person can do alone, but by building a community around reuse and upcycling we can do so much more, together. Laura Poehlman, who previously taught classes and helped run the sewing lounge at Sewtropolis, joined the team to help empower new stitchers through classes and the by-the-hour Sewing Lounge. 

RETHINK Tailoring & Sewing Lounge had its Grand Opening on March 14th, 2020 and closed the next day due the COVID-19. Kristen’s design and tailoring philosophy has always been to get creative when there isn’t a clear solution, or when a project seems impossible. That skill has definitely been put to use, as RETHINK was suddenly unable to provide any of its services.

We began sewing masks for the hospitals and made tutorials to help with the community mask-making efforts and made hundreds of masks to donate to shelters and other organizations in need. We also took on an emergency project upcycling 205 hospital gowns in isolation gowns for an elderly case facility that ended up with over 200 positive COVID-19 cases. This was community funded, and we are so thankful we were able to devote a few weeks to figuring out how to do it and then making it happen.

Keep Calm and Sew On.

We are working on building the space back to our original vision, but these things take time. We appreciate your patience.

For the most recent updates, please follow us on Instagram or Facebook

Meet out Team

Kristen McCoy (she/her, Founder)

Kristen McCoy is a Minnesota, small-town farm girl that loves to sew, design AND recycle.

She has been stitching since around the age of 8, when her grandmother gave Kristen her old Singer sewing machine from the 60’s. She learned the basics of the machine, and Kristen began teaching herself to sew. Growing up in a very small town, the nearest fabric store was 30 minutes away. Luckily she was the youngest of 3, and was able to upcycle her old clothes into purses and eventually took the leap into making clothing.

After years and years of sewing and developing her own techniques, Kristen knew she needed to learn more. She wanted to learn everything about sewing clothing, so she went to sewing school at MCTC. In school, she learned the industry standards for garment construction, draping, pattern-making, alterations, and how to work with specialty fabrics. In the textiles class Kristen learned that polyester has the same chemical make-up as PETE 1 water bottles. We recycle those bottles, but not the fabric, and it dawned on her how wasteful the industry really is. Many items in stores are not made to last, so we need to go buy them again and again. The industry has adopted the “disposable” mentality. In addition, so many of these garments will take over 200 years to break down in the landfills. Kristen stubbornly made a decision: she would make ALL of her designs out of secondhand and deadstock fabrics.

In 2009, Kristen moved to Washington DC with her now husband. Shortly after in 2010, she opened Ginger Root Design with one of her best friends, Erin Orfanon (then Derge). It was the home of the duo’s tailoring business, specializing in revamping/recycling garments, in addition to basic tailoring. It was also a place for the 2 friends to sell their upcycled designs and feature other local artists in DC.

After an amazing 5 year run, both Erin and Kristen decided to close Ginger Root and began their individual home businesses as they both prepared for expanding their families.  In 2015, Erin launched Confetti Tailoring (a tailoring service for bridal, formal, and vintage). Kristen launched RETHINK Tailoring with the main goal of making recycling a legitimate shopping option for one’s professional and casual wardrobe.

After her daughter was born in 2015, Kristen took a pause from tailoring to invent a concept she dreamt about for years: resizable baby clothing. She was shocked it didn’t already exist! After a very fun and challenging process, Kristen invented and started producing a dress that fit from 3 months through 4 years (or longer). Ginger Bean Clothing was officially born. Kristen moved back home to Minnesota with her family in April 2017. She continued work on Ginger Bean, and her son was born in early 2018.

During early summer of 2019 Kristen took a pause from sewing to spend time with the kiddos and think about her next steps. She realized it was time to reboot RETHINK, in Minneapolis, but this time with a storefront where she could teach. Kristen began taking on clients out of her home studio in September of 2019 as she prepared for the buildout of the new storefront at 3449 Bloomington Ave in the Powderhorn neighborhood in Minneapolis.

Laura (she/her)

Laura Poehlman has been sewing voraciously since she was 20. Initially self-taught, learning mostly from following Vogue Designer patterns until, at 27, she attended the Apparel Design and Manufacturing program at Minneapolis Community and Technical College.

She discovered her passion for teaching sewing classes at Sewtropolis (a now defunct South Minneapolis fabric store/sewing lounge) in 2011. Laura is a great believer that fashion should adjust to your needs and express your personality and is excited to share her knowledge and empower fledgling sewers at RETHINK in classes, workshops & in the sewing lounge.

Logan (they/them):

Shop Assistant, Mending Instructor, Meetup Host, Kids’ Camp Counselor, Embroidery Artist, Visible Mending Extraordinaire

Meet our in-house Embroidery Artist, Logan! Logan has been with RETHINK since before our grand opening in March 2020, and even helped with the buildout of the store. Logan wears many hats around RETHINK but their favorite is teaching of any kind! They teach the Intro to Visible Mending Class, Visible Mending 2, Intro to Darning, and Covering Stains and Holes with Embroidery classes. Logan also hosts the Feminist Stitch & Gabs and the Mending Meetups: In-Person as well as Online!

Logan first got into the world of fiber arts when they were around 8 years old; they were taught how to embroider. Years later as an adult they picked the skill back up when they were looking for a creative outlet. They have been mostly a self-taught mender, applying the skills they learned from embroidery to hand-mending. They absolutely love to teach others how to mend and how to rescue garments from the landfill!

When they are not getting stuff done around the store, teaching mending classes, embroidering, or hosting meetups, you can find them either regurgitating linguistics related fun-facts, at home gardening, or cuddling their beloved cat, Kelly. Logan also loves to go on walks and staple up some embroidery for the sake of free public art and spreading a positive message!

Environmentalism and Slow Fashion are both very important to them, Logan feels very lucky to be working for RETHINK Sewing Lounge and for the opportunity to meet so many others with similar passions! At RETHINK we actually get to see textiles and garments actively being saved from the landfill, it is so cool!